Suggested Book: The Fashion Secrets Uncovered, by Marie-Pierre Lannelongue
CULTURA, STUFF I WRITE IN ENGLISH

Suggested Book: The Fashion Secrets Uncovered, by Marie-Pierre Lannelongue

Para leer este artículo en Español haz click aquí. The writer says in the first pages that this book is for anyone involved in fashion, who she describes are “each one conscious, in that moment they stop at the cash register of a store, that the shop assistant is placing in their bag not only […]

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A suggestion to celebrate World Book Day
CULTURA, STUFF I WRITE IN ENGLISH

A suggestion to celebrate World Book Day

Para leer este artículo en Español haz click aquí. Today World Book Day, promoted by the UNESCO, the most appropriate thing to do would have been gifting you a book with a dedication and a nice thought on the front page in my own handwriting; given that our relationship is virtual, that’s impossible. So instead […]

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Suggested Book: Fashion Brands. Branding Style from Armani to Zara, by Mark Tungate Mark Tungate in Sarajevo
CULTURA, STUFF I WRITE IN ENGLISH

Suggested Book: Fashion Brands. Branding Style from Armani to Zara, by Mark Tungate

Para leer este artículo en Español da click aquí. There is an excellent book for those who are strongly attracted to texts about fashion marketing; this one includes interesting cases focused on brands of the fashion industry. However, if you are one of those who are just into marketing in general I still recommend it as […]

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